my why
Thank you for being here and getting curious about my story.
I am an ICF-certified executive, life and career coach in San Francisco with a practical, holistic approach. I originally started this work to share my passion for personal development with millennials who were deeply craving meaning and connection around 2010.
Living in the fast-paced innovation center of the universe - not too long after the economy collapsed - I realized how elusive living a fulfilled life can be; something we’re constantly chasing while watching the clock tick by. I was adamant not to accept that reality, and I know you feel the same way.
Life is too damn precious.
Along my journey, I discovered my natural propensity for guiding and holding space. I realized my life purpose and soul calling was to help in that deeper way; to empower others (and myself) to slow down, fully show up, and give attention to the extraordinary lives we have been given.
Raised by a neurologist and a nurse, I’ve always associated with healing, helping and the brain. Since I was a little girl people have told me I’m an empathetic, curious soul, and optimistic thinker who can see through the noise. The work of getting to the root and seeing possibility comes naturally to me, and I know is what I was born to do.
I call myself a Fulfillment Coach, a name that blends my life and practical career coaching experience with my commitment to living a full life. I believe my purpose is to guide people like you in accessing what lights you up, align your one life with values and presence, call out excuses lovingly, and help you reach your personal potential, make meaningful impact, and sustain more creative flow and joy.
As a certified life and career coach, healer, communications professional, Enneagram teacher, and life-long learner, I've found that fulfillment comes by making space, defining whys, unpacking fears, noticing blind-spots, practicing acceptance, and working closely with loving human beings to build resonance in the things that make our hearts sing.
In those moments time finally starts to slow down.
Ultimately, I believe that everyone deserves to feel seen, safe, appreciated, and blissfully alive. That is my mission for all of you every day.
“It’s exhilarating to think about how far people I’ve worked with have come. I get a front-row seat to the magic they are processing each day. It’s a tremendous honor to stand alongside dreamers who are literally creating their precious, ideal life.”
commitment to inclusion
I am committed to inclusion and belonging in my practice, making sure every client who chooses to work with me feels comfortable and safe throughout each step of the coaching process. I promise to respect who you are today, and partner with you as you evolve into the person you long to become. I am also committed to my own path of healing, growth, learning and transformation as both a human being and professional, with my own mentor coaches, therapists and teachers in my corner - to help me reveal blindspots and become better every day.
get to know me
Since kicking off her business in the fall of 2015, Jenna has helped thousands of individuals imagine and create what a fulfilling life means to them.
Her passion to coach took shape years ago when she volunteered to be a sample client for a coach in training. She found herself deeply moved by the experience.
She felt gears deep inside that had desperately wanted to move begin to turn and found tremendous gratitude for the opportunity to be seen, heard and held emotionally, spiritually and intellectually.
It was then that that she knew coaching was the connection and experience she had been searching for. So she took a risk and left her corporate career to begin her training to serve others.
Jenna Starkey is an ICF-accredited coach (ACC and PCC) certified in the Co-Active Coaching Model at The Coaches Training Institute (now called The Co-Active Training Institute). She is also trained in Cognitive Behavior Coaching (based on CBT, through Lyra Health), Fred Kofman's Conscious Business work (as a certified Conscious Business Coach through BetterUp), and was invited to serve on the Advisory Board for executive and career coaching platform Skye, which has since been acquired.
She is an accredited Integrative Enneagram (IEQ) practitioner with Level 2 training in Team Development — a tool she has studied for over 25 years, having been introduced to it at age 10 by her mom in Berkeley, CA. She leads corporate and nonprofit team workshops on the Enneagram, leadership, effective communication, and mindfulness for organizations of all sizes, and is passionate about bringing teams closer together through deeper self-knowledge.
Jenna also works as a Career Coach with The Muse, helping people strategize their job search, rewrite materials, and build confidence for interviews and career transitions.
She is a certified Mindfulness Meditation Teacher through Tara Brach and Jack Kornfield's two-year program with the Greater Good Science Center, deepening her expertise as a trauma-informed, culturally sensitive practitioner. She regularly practices meditation and breathwork, and completed her 200-hour yoga teacher training at The Grinning Yogi and Breathwork Healer Teacher Training with David Elliott and Erin Telford — weaving a grounded, somatic presence into everything she does.
As a new mama herself, Jenna has recently expanded her work to support moms navigating the beautiful, messy transition back to work and into their next chapter — bringing her own lived experience to the table alongside nearly a decade of coaching hundreds of moms through pivots, re-entries, and reinventions.
Outside of her client work, Jenna loves collaborating with fellow coaches, therapists, healers, and consultants on creative projects — believing that the best work often happens in community with other passionate practitioners.
It's clear she brings a bit of everything to her practice. And while Jenna helps clients find the courage to leave unaligned jobs, begin courageous new paths, and ignite entirely new lives — she never stops falling in love with how creative and powerful each person can be.